INNOVATIVE
MOTION
MAKER
STUDIO

Shares for Shares

Date

4/11/2017

Client

Homeyz

Project Type

Web

Agency

Happiness Brussels

Briefing

Today, new brands and companies are increasingly relying on partnerships with online influencers. But, online influencers are not really interested in the success of a company.

They got a job to do, and they are getting paid for it. Whether they share the same values of the company, or not.

Solution

What if we could truly engage influencers to play a vital role in the success of a company?

What if their social influence could actually get them to become part of a company?

Introducing: Shares for Shares.

To launch Homeyz, a peer-to-peer app to find and offer help in and around the house, we didn’t just invest in the usual influencer-brand collaboration that only lasts a few days.

We developed an innovating influencer program that turned these influencers into shareholders: Shares for shares. The first influencer program that rewards social shares with actual shares in the company.

Mooimakers, het voormalige Indevuilbak, wil Vlaanderen bevrijden van zwerfvuil en sluikstorters. LDV United riep... https://t.co/mMJxQmiR8U

2 years ago by @BLISSmakers

We zoeken een interactive designer om ons team te vervoegen. Kom jij in aanmerking of ken je iemand? Spread the... https://t.co/8H1Lwby8l2

2 years ago by @BLISSmakers

We zijn op zoek naar een UI/UX designer, ken jij iemand? Spread the word! ;)... https://t.co/BikSW6rh09

2 years ago by @BLISSmakers